We MUST Demand REAL Gambling Reform

The evidence is clear: the current policy framework protects predatory commercial interests over Australian families and communities.

Political Neglect
Politicians have failed

Australians overwhelmingly support meaningful gambling reform, yet successive governments and leaders have failed to put people ahead of predatory gambling industry interests.

Misleading Narrative
Gamble Responsibly?

We're told to "Gamble Responsibly", yet responsibility cannot rest solely with the gambler while providers aggressively market their products, target those most at risk, and ignore the warning signs of harm.

3M+ Australians
Community Impact

Gambling harm is far more widespread than many realise, with more than 3 million Australian adults experiencing direct harm from gambling—making it a national community issue, not just an individual problem.

Systemic Inaction
Regulatory failure

Regulators have been too slow to act, too weak to enforce meaningful protections, and too willing to tolerate practices that put gambling industry interests ahead of consumers.

CHOICE AND FREEDOM RESPECTED

We’re NOT anti-gambling!

We believe Australians should be free to gamble, but that freedom should never come at the expense of people’s wellbeing.

Gambling companies should be held accountable for the products they sell and the way they market them. Governments should have the courage to put people first, stand up to industry influence, and ensure regulations are designed in the public interest.

Grassroots ActionREAL Reform

Taking on the toxic gambling lobby

The gambling industry has been vocal, influential and devastatingly effective in shaping government decision-making. Now it is time for the community to organise, speak up, and have its voice heard.

We aim to build a broad community movement capable of matching industry influence with an informed, united and independent public voice.

We will bring Australians together, equip them with the facts and tools to make their voices heard, mobilising community support for meaningful gambling reform.

Sports betting advertisement in public space illustrating aggressive commercial marketing saturation
Our Vision

An Australia where gambling can be enjoyed freely and safely.

Underpinned by a world-class consumer protection framework that puts people first and makes preventing harm as it's clear purpose.

Consumer First

Putting human wellbeing and families before gambling industry profits.

Fairness & Transparency

Ending the aggressive targeting of the most vulnerable Australians.

Harm Minimisation

Preventing harm to be made the clear purpose of gambling laws

JOIN US IN TAKING ON THE GAMBLING LOBBY

WE NEED YOU

The gambling industry has its voice.
Now it’s time for the community to have theirs.
JOIN THE MOVEMENT

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By the team at Australians for Gambling Reform. A new independent, community driven movement bringing Australians together to hold the gambling industry accountable and push for meaningful reform that puts people before proifts. 

Community Driven100% Independent

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We acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea, and community. We pay our respect to Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.

© 2026 Gambling Reform Now. By Australians for Gambling Reform.